May Day Meltdown

project

Elev8 Climbing + Fitness came to me with the need for some mini event branding for their first ever bouldering competition + spring fair. 

To celebrate the thawing of winter in Norther Michigan, I worked to craft a specialty logo from their existing evergreen mark that illustrated the emergence, excitment, and re-invigoration of spring. This logo was then implimented into event posters and promotional items. 

logo
poster